With brands becoming more and more conscious in building their brand value, brand managers are devising new customer strategies to woo the customer. Customer service has become more important than before - below is an infographic depicting the importance of this aspect thereby validating the above stated.
With the power of Social media and with the increase of disposable income & the multiple options available, there has been an increase in the customer switching behavior. The breakneck speed in spreading the customer reviews on social networks with trending hashtags & posting in various forums is giving worrying the brands and it is helping them to rethink and redesign on their customer strategies in delivering superior customer experience.
With mobility being used as a collaborative tool to embrace the power of delivering superior customer experience, brands are investing in new-age mobile technologies to gain a cutting edge over the competitors.
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Google Flights used to notify users about flight schedules and delays based on the online information received from airlines. However, applying advanced AI and machine learning algorithms on flight data accumulated and analysed over the years, Google flights will now be able to predict flight schedules in advance, with up to 80% accuracy.
Enterprise mobility has become the hot-spot in the recent times. With the companies investing their major chunk in enterprise mobility, the intersection of mobility, cloud, social media, internet what Gartner calls “Nexus of Forces” is making the the enterprises to reconsider their enterprise mobile strategies.