Customer expectations are changing the landscape and redefining the way organizations function and deliver goods and services. Organisations today need new avenues, that help create value through service differentiation, and in logistics, it is a point of delivery that is a magical moment to create the difference. Today’s tech-savvy customers simply expect more as they make more purchases - both offline and online. With evolving customer expectations, a smooth last mile experience is imperative in order to ensure brand loyalty.
A product journey faces constant movement and activity, and each step holds the potential for delays, wasted money, and errors. The complexities of the last mile make the odds against fulfilling a perfect order overwhelming. Perfect orders are the ultimate measure of customer satisfaction. Perfect orders are the percentage of orders delivered to the right place, with the right product, at the right time, in the right condition, in the right package, in the right quantity, with the right documentation, to the right customer, with the correct invoice. Failure to meet any of these conditions results in a less than perfect order. According to a recent survey conducted, only 84% of all orders can be termed as perfect orders. Achieving the perfect order mark helps in reducing cost as a wrong/imperfect shipping can lead to incurring of physical cost to fix the error (
The ability to have real-time access to perfect order status comes from
Consider the two instances, one from an operations perspective and the other from
In order to overcome the losses or the damage, logistics companies are adopting electronic proof of delivery (ePoD) that updates the system digitally, once the delivery is successful. Post successful delivery, the rider collects digital signature and feedback from the customer as proof of delivery. ePoD helps in reducing manual errors and unnecessary delays in information uploading prevent loss of information and provide real-time visibility.
To provide smoother day-to-day operations and to get real-time visibility FarEye has introduced ePoD feature so that each and every transaction including successful delivery, customer rating & feedback, reasons for failed attempts can be updated on the servers real-time. As soon the data is fed on FarEye mobile dashboard, the manager can see the status of each and every job, in real-time.
The reasons for the shift is to displace the traditional way of working and digitalize the operations in order to improve the effectiveness of the operations. ePoD saves time, prevents errors in reporting and reduces carbon footprints.
Companies must adapt to smart
By leveraging Digital Control Towers, modern delivery routing software powered with real-time data from the largest GPS, ELD and telematics network, keep a check on current status of all moving loads moving on the ground from a central control tower.
The spike in online food ordering in the last five-years is steep. A research highlighted that digital ordering and delivery have grown 300 percent faster than dine-in traffic since 2014. Also, 60 percent of restaurant operators say that offering online delivery has generated incremental sales.
Automation is a buzzword now, where the involvement of field workforce is more. The motto of automation is to complete tasks faster with fewer errors at cheaper costs.