BLOG

Impact of Retail Logistics Software in Contactless and Curbside Pickups

The COVID-19 pandemic has triggered the urgent need to ensure contactless delivery. Yes, by now we are all familiar with what contactless delivery is right? It literally translates to making a delivery without any physical contact. The most common way of doing it is keeping a parcel or a package at a customer’s door step. It’s easy right. But then what’s all the noise around it if it’s so simple? Actually, it’s not that simple. There are many layers to a contactless delivery, especially if an enterprise wants to get it absolutely right. 

Key questions brands must ponder on while strategizing contactless deliveries

  • How does a delivery manager know the delivery was made without contact?
  • How does a customer get to know if a delivery is done?
  • How can brick and mortar stores drive contactless deliveries 
  • What happens when the customer is not home?
  • How does a delivery executive inform that a contactless delivery is done?
  • How can businesses scale contactless deliveries?
  • How can they gain a customer’s trust by displaying an executive’s latest health status? 

When thinking about these questions, contactless deliveries do get to appear a tad bit complex. Hence, savvy retailers are leveraging advanced retail logistics software to execute contactless deliveries seamlessly. Here are 4-ways how retail logistics software empowers brands to go contactless. 

4 Ways Retail Logistics Software Drives Contactless Deliveries

1. Tracking Contactless Deliveries

Visibility over delivery executives and tracking them at the same time is extremely important. Retail logistics software helps track end-to-end ground level logistics activities. Any unnecessary diversions and stoppages are immediately raised with concerned delivery stakeholders to ensure quick resolution and timely execution of contactless deliveries. With regards to contactless deliveries, it’s extremely crucial to deliver on time and fast as such deliveries mostly entail orders that are urgent in nature. For instance, things like grocery, food, medicines among others are accompanied with expectation of being fulfilled fast.

2. Flexible Deliveries

What happens when a contactless delivery is done, that is, a parcel is kept outside the door, but the customer is not present at the house to receive the delivery? The order stays outside? In absence of flexible delivery processes, chances are the order will remain outside. A retail logistics software gives brands the much required flexibility to empower customers to change their delivery time and location based on their convenience. This drastically improves first attempt delivery success rates in other words significantly eliminates the chances of delivering an order when the customer is not present.

3. Driving Delivery Transparency & Hygiene

As service becomes an intrinsic part of a product buying decision, it’s absolutely necessary for businesses to provide high levels of delivery experience, one that’s transparent and intuitive. Retail logistics software helps brands to master the art of delivering delightful customer experiences. It keeps customers updated on what is happening with their order at any given point in time. It proactively informs them in case there are delays.

With the inclusion of contactless deliveries in regular delivery operations, businesses need to do more than just provide real-time status updates about deliveries. Retail logistics software empowers a delivery executive to take and send pictures of a delivery being kept outside the door to the concerned customer. Hence letting her know that the delivery is done and she can receive it when she wants. Such software also helps businesses stay compliant with social distancing norms by making payments cashless and carless. It leverages secure payment gateways to drive quick and contactless financial transactions. That’s not it. 

Retail logistics software seamlessly integrates the latest body temperature of delivery executives and store staff and displays the same to customers to boost transparency and consumer trust. Retail logistics software further optimizes contactless deliveries by helping brands get electronic proof of delivery or ePoD. A customer signs on her own smart device one she receives her package and the same signature gets mirrored in a business’ logistics system adding another layer of surety that a delivery is successfully completed.

4. Scaling Contactless Deliveries

The pandemic skyrocketed the demands for online deliveries. Be it medicines, grocery, food, clothes and even heavy machinery, customers want things to be delivered at their doorsteps. Home deliveries today are more than just a comfortable option. It’s a necessary tool to curb the spread of COVID-19. Now, with increasing demand for home deliveries, the need for contactless deliveries also surged. Now that we established that contactless deliveries are more than just gloves, masks, and keeping packages outside doors, it only makes sense to deploy digital tools to make such deliveries simple and easier to scale. Retail logistics software, intelligently onboards drivers from the world of the gig economy to empower brands scale contactless deliveries. Based on KPIs like productivity, customer and store proximity, service location, costs among others, retail logistics software allocates delivery tasks to temporary executives to ensure highly efficient last-mile operations.

Curbing the Spread of COVID-19 through Curbside Deliveries

The objective of curbside delivery or pickups, especially now, is same as contactless delivery--to ensure social distancing regulations. Just like its counterpart, this too has its own set of complexities. 

What is Curbside Pickup?

Curbside pickups can be defined as the process in which a delivery is executed by allowing customers to pick their orders that were already booked online, from a convenient location outside the store, rather than waiting for it to be delivered home. The concept itself is not new but it’s application during this ongoing pandemic is critical.

Challenges with Curbside Pickups

But there are challenges when it comes to ensuring seamless curbside pickups. As more and more people preferred staying away from entering physical stores, they opted for curbside pickups. Result long queues outside stores that in many ways defects the purpose of physical distancing.

Benefits of Curbside Pickups

Retail logistics software helps brands to create specific delivery windows for customers so as to mitigate the chances of too many people gathering outside the store. So, for instance when Mr A books a delivery slot, such software ensures that in that particular two or four minutes delivery window, a very limited number of customers (which is usually five or less than five, to ensure adequate physical distancing), are invited to collect their orders. This also ensures that fewer people are out on the streets to collect deliveries or go grocery shopping. Modern retail logistics software provides customers with a more self-service type delivery model. Based on orders in the pipeline it gives customers two-four options when selecting a pickups time slot.

Curbside deliveries can help retailers and grocery stores reduce transportation costs by eliminating the need to invest in shipping orders to customers’ homes and hiring a delivery executive or 3PL provider to do the same.

FarEye is empowering hundreds of retailers, grocery stores, eCommerce providers, restaurants and brick and mortar outlets to generate seamless contactless and curbside deliveries. To know how please sign up for a quick demo here.

Also Read

Contactless Deliveries: What is it and How it Works
Staying Connected with Customers In The Age of Contactless Deliveries
8 Reasons Why Business Need To Drive Contactless Deliveries